About Us

We wondered why no clothing brand existed to promote Alaskan Owned business—especially one that residents would want to wear and support. So after having conversations with Alaskans from all over the state, our Founder designed a value-based brand that creates top-of-mind awareness and also reflects a shared sense of community.

Mission: To invest in the social fabric of our state by supporting Alaskan Owned business and education outreach.

Vision: To cultivate community between Alaskan Owned businesses, civic organizations, and student populations in cities, boroughs, and villages.

Alaskan Owned Apparel is a for-profit, social enterprise. That means our financial footprint and community impact are equally important to us. 

Becky Strub, our Founder, grew up in Valdez, Alaska. She knows that owning and operating a business in the 49th state is not for the faint-hearted. It takes grit, dedication, persistence, and season after season of hard work—often times in harsh conditions.​ Living rural, Becky always noticed business owners who stepped-up and found ways to give back. As a result, community awareness and investing in the next generation are the foundation for Alaskan Owned Apparel.

The Alaskan Owned story is an important one. Our plan now? To share it with the world!